What marketing strategies would be good in enticing consumers to buy during a credit crunch?
Examples of marketing strategies to draw in customers during an economic crisis would be very helpful. Lists are fine. I just need to know whether going along the lines of the four P's...
I've mentioned a type of pricing strategy to make customers buy, would this be acceptable as a 'marketing strategy'?
Many thanks.
Public Comments
1. Yes that would be an example, product price promotion.
And it depends what product is and how sensitive to price - so while such strategy is fine for toothpaste it wont work for selling rolex watches as they are premium price brands.
http://www.bit.ly/AllAboutMarketing